Content Ideas for a Candle Brand
Candles do more than light up a room!
They set the tone for your space, spark memories, and bring a little luxury to everyday life. But how do you show that in your content?
Here's what we'd post for a candle brand as a social media marketing agency.
Behind the scent: share the story behind the candle. Why did you create this blend?
Coffee table styling: how should your audience style your candle on their coffee table?
Candle care myths & tips: candle care is a commonly forgotten about, share your top tips for making your candle last.
repost candle UGC: encourage your customers to post your candle in their space.
blind smell tests with customers/friends: film friends or strangers
highlight the notes: showcase
B.T.S. pouring and packaging: people love to see the behind the scenes view. Make sure to film b-roll of your pouring or packing orders.
candle pairings (decor, drinks, florals, gifts, star signs): this is a fun way get your audience engaged!
Do you know what's better than a few ideas? Getting a strategy behind these. If you're ready to actually have a social strategy that converts followers, we're the social team for you.
It starts with a 30-minute marketing consultation. Fill out some project info to share more about your marketing goals.
