Do I Need a Full-Service Marketing Team, a Strategy, or Something in Between?
So, you know you're marketing isn't working, but you're not sure what to do about it?
Many of our clients are all over the board when it comes to the level of assistance they need with their marketing channels. Of course, we'd love to have everyone as a full-package, full-time client, but we are small business owners over here, too. We know that every business is so different, so our approach to marketing needs to be different, too. No matter what industry you are in, if you're just starting out or have been in business for 10 years, making the decision to hire out your marketing is a big one.
And, we want you to make a decision that is sustainable for you and makes sense for your company. So, no, we aren't going to try to sell you on every service we offer. Instead, we craft custom proposals for each client and create a strategic marketing plan that works for you. If you are caught between what level of marketing help you need, this blog is going over our four most popular packages, who they are for, and what exactly they help with.
Strategy
Who is this for?
Businesses that want a solid marketing foundation! DIYers, this is for you. If you've been "winging it" and you are ready to actually get your marketing efforts on the right track, this is a great way to start. If you are a soloperunr or run a small team that wants to keep your marketing in-house, but you need a shove in the right direction, or have a big launch coming up and need some more brainpower behind it, or even just in slump with your current strategies and need to bring your brand back to life — this is the service for you.
Brands this pairs well with:
Coaches, consultants, and service providers are ready to kickstart your social media campaigns.
Startups or solo founders wanting a second set of eyes on their email marketing efforts.
Small brands that are looking to refine their messaging and start cultivating a community online.
Brick-and-mortar businesses that are trying to translate offline success into online growth.
What's included?
✔ Brand Deep-Dive & Audience Analysis
We analyze everything from your current online presence to your ideal customer’s digital habits to understand where the gaps are and how we can close them.
✔ Multi-Channel Strategy Creation
We craft a custom plan across social media, email marketing, paid ads, and beyond to ensure your brand is reaching the right people, in the right places, at the right time.
✔ Marketing Blueprint
No more guessing games—we create clear, measurable goals so you can track progress, optimize performance, and grow without frustration.
Email Marketing
Who is this for?
Email marketing is a powerful tool, showing some of the highest average ROI for marketing channels. This is for brands that aren’t emailing consistently (or don’t know what to say) and want sales-focused sequences that build relationships, not just awareness.
Examples of who this would be great for:
E-commerce brands are ready for consistent revenue.
Creators and personal brands looking to monetize their audience with offers, content, or affiliate products.
Small businesses who are tired of social media’s algorithm and are ready to own their audience and drive predictable sales.
What does this include?
✔ Email Campaign Strategy & Execution
We don’t just send emails—we create conversion-focused sequences that guide your audience from “just browsing” to “take my money”.
✔ List-Building Tactics
We’ll help you grow your email list with high-value freebies, lead magnets, and smart opt-in strategies—because a bigger list means bigger sales.
✔ High-Converting Copy
From subject lines that demand to be clicked to email content that persuades without being pushy, we make sure your emails feel authentic, engaging, and impossible to ignore.
Social Media Management
Who is this for?
Brands whose audience is scrolling their feed, but not seeing your content, speak to them. This is for brands ready to hand off their social media completely to professionals because you are posting, but not seeing growth, engagement, or leads.
Who is this great for?
Coaches, creatives, or service providers who want to position themselves as experts and attract aligned clients.
Product brands that need consistent visibility, community engagement, and conversions from social platforms.
Local brands ready to connect with their local audience through social media SEO and local community building.
What's included:
✔ Custom Content Creation
We design and write captions, graphics, reels, carousels, and stories that not only look good but convert.
✔ Audience Engagement & Growth Tactics
We don’t just post and ghost. We respond to comments, engage with followers, and build genuine relationships so your brand feels alive and interactive.
✔ Analytics & Performance Tracking
We keep an eye on the numbers so you don’t have to. What’s working? What’s not? What’s next? We track it all and adjust your strategy accordingly.
Full Service Marketing
Who is this for?
Established businesses or growing brands that lack a unified, strategic marketing approach and are feeling overwhelmed managing multiple marketing channels or agencies, which don't feel consistent. Hiring an entire internal marketing team to handle is a lot of work (and a huge expense between payroll, insurance, and everything in between, let's face it), and juggling a team of VAs is even more overwhelming. Instead, you can hire our team of experienced marketers ready to brainstorm and strategize the best for your brand.
Who is this perfect for?
Boutiques, wellness studios, med spas, or creative service providers who want to elevate their marketing without hiring in-house.
Product brands ready to ready to scale up and need multi-channel support.
What’s Included:
✔ Multi-Channel Strategy
We map out a cohesive strategy across Instagram, TikTok, Pinterest, Email, Paid Ads, and beyond, so your marketing actually works together instead of feeling like 10 different people are running the show.
✔ Social & Content Creation
From scroll-stopping visuals to engaging captions, reels, and blog content, we create everything your brand needs to stand out and sell.
✔ Email Marketing & Blog Writing
Your followers are great, but your email list is gold. We create high-converting email sequences, newsletters, and blog content designed to turn subscribers into customers.
✔ Paid Ads
Because sometimes, the fastest way to growth is putting a little cash behind the right content. We run strategic, ROI-focused Meta Ads to maximize your reach.
✔ Analytics & Performance Tracking
We don’t just throw content into the void and hope for the best. We track every post, ad,
There you have it, whether you are just looking for a strategy to start you off in the right direction, a full social media takeover, an email list that converts, a full-scale marketing team at your fingertips for cohesive brand messaging, or something in between. We have a variety of packages that will pair with the largest and smallest of brands. Let's get to chatting about how Social Savvy can help you turn your brand into one everyone will be buzzing about.
