How Does it Work to Have a Social Media Team in a Different State

One of the hesitations we hear is about working with a team that isn’t local. Especially if you’re shifting from an internal team to an agency, it can be hard to imagine how to fill the gaps that distance creates when you’re not in the same office.

However, with the right systems, communication, and expectations, working with an out-of-state social media agency is not just seamless, it can be easier, more strategic, and more cost-effective than hiring locally.

Let's go over the process.

Onboarding That Feels In-Person

Onboarding should feel organized and personalized, no matter the distance. Here’s what that typically looks like with us:

1. Kickoff call to get aligned on goals, voice, audience, and brand vision

2. Brand questionnaires to capture your vision, preferences, values, mission, and the logistics like brand guides and login information.

3. Strategy development with a clear roadmap or first-month plan

Even thought this is virtual, we make it feel like we are right in the room with you. We ensure to take the time to get to know each other, set intentions, and get on the page about everything in this step.

Personalized Content Creation

“How do you create content if you're not local?” is the #1 question we get.

We take a different approach to every client, based on their content needs. We create content, manage UGC, send content prompts, guide you on how to film yourself, work closely with photographers, and travel to hold in-person content shoot days. Whatever content we think will work for the brand, we have solutions on how to get it.

Regular Communication That Keeps You in the Loop

Communication that is systemic, documented and scheduled is key. Here's how we keep you in the loop:

1. Monday check-ins via email

2. Bi-weekly check-in calls, followed by actionable recap emails

3. Quarterly strategy calls

4. Monthly reports with analytics + insights

5. Support when you need it via email and text.

You never have to wonder what’s happening, our team always keeps you updated.

Streamlined Approval Processes

One of the biggest benefits of working with a remote team is how clean and organized approvals become. Instead of last-minute texts or hallway conversations, you'll get:

1. A polished monthly content calendar

2. A dedicated approval system inside our scheduling tool

3. Clear deadlines for feedback

4. Auto-scheduled content you don’t have to touch again

Everything becomes stress-free with our processes in place.

Why Go Beyond Local?

This process all sounds great, but you might be thinking, what are the benefits of going beyond finding someone local? When you limit yourself to only local marketing options, you could be missing out on finding someone that aligns better with your brand's vision and expertise.

In conclusion, when you open up your hiring past your local market, you can find more strategic experts, with processes to make you feel like you're working in the same office. Distance doesn't matter, the right strategy does.

We work with clients all across the U.S. and you could be one of them.