What To Bring to a Social Media Strategy Session
At Social Savvy, strategy sessions are one of our favorite parts of our week. They’re the moments we can put our problem-solving caps on and collaborate on a marketing strategy that works for you. But if you are on the fence about this or just want to know how to get the most out of your session, here’s what to bring to the call to make it as productive as possible!
Pain Points
Let’s start with what’s not working. What are you struggling with in your current marketing strategy? Is there a platform that feels like a chore to show up on? What’s eating up time but not bringing back ROI? The more honest you are here, the better we can fine-tune your next marketing move.
Goals
Where do you see your brand going from here? This is your time to dream big and put goals on paper so we can strategize appropriately. If your marketing platforms aren't hitting your expectations, it's likely because you're not taking the time to set company-wide and marketing goals that you can directly apply.
Audience
The next thing you need to bring is an idea of who your audience is. Who are you talking to? Think about your ideal client — what they care about, what keeps them up at night, and what makes them click “follow.” The better we understand them, the stronger our strategy becomes.
Questions
This is also a time for you to ask us questions! Whether it’s “Should I still be on this platform?” or “How do I actually repurpose my content?” this is your chance to "pick our brain."
An open mind
Come ready to collaborate and have an open mind about new strategies and ideas. This only works when you are open to new ideas and fresh perspectives.
A Social Savvy strategy session isn’t just a meeting; it’s a roadmap. If you come prepared with these things, you we can help you craft a strategy that works!